I have given behind-the-scenes looks at book endorsements and conference speaking and thought I’d wrap up this little series with a look at publishing. I’m familiar only with Christian books so will keep my comments focused on that small corner of a much larger industry. From my perspective, here’s a look at how Christian publishing works.

Agents

Most authors are represented by a literary agent. This is an individual who represents authors to publishers in return for a percentage of the profits (typically around 15%). Authors will usually sign an exclusive contract with a particular agent for a set period of time. This contract means they can only write books for which that agent has represented them. Some publishers prefer not to work with agents (typically smaller ones) while others will only work with agents (typically larger ones). At their best, agents add a lot of value to the publishing industry by matching authors with the best publishers for their books and by helping authors get the best terms from the publishers. They also suggest ideas and topics to authors, help shape proposals, provide advice on contracts, and may even be involved in suggesting strategies for marketing,


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